We’ve been a part of this community for many years so we know how great the people in it are. However, every now and then it’s great to see a reminder that shows how supportive and generous our community actually is.
In July, Fred Caldwell Chevrolet ran a Facebook campaign where every Like/Share of a photo of DJ resulted in a $1 donated to the Hope for DJ Fund. We expected people to show their support, but the results of the campaign blew us away.
We went with a Like/Share campaign because spreading the word about DJ and Non-Hodgkin’s Lymphoma means spreading the cure. Within a week, more than 284 people liked the post while 658 people shared it with their friends. By the end of the contest more than 775 people had shared the photo of DJ and the image received more than 317 likes.
According to Facebook, the campaign reached more than 21,000 people. That is more than 4 times the Clover, SC population so we know that many other people were reached during this campaign. We are so proud to call the Carolinas home in part because of the amazing people that reside here. We encourage you to learn more about DJ by visiting the Hope for DJ Facebook page. Thank you again for your resounding support!